Asia Store is a well-established business in Cesena, active since 2004, and among the first in the Emilia-Romagna region to offer a wide selection of ethnic and international products. We are a family-run shop, founded and still managed with passion and dedication by our parents. Today, we continue to grow while maintaining the same core values: quality, honesty, and closeness to our customers.

We were pioneers in bringing to Cesena authentic products from Asia, Africa, and the Middle East: Indian and Pakistani basmati rice, rare spices, noodles, international drinks, and many other hard-to-find items not usually available in traditional supermarkets. In the early years, people came from Rimini, Riccione, Forlì, and surrounding cities to shop with us. That made us a true reference point for the ethnic community across the region.